We recommend a good, optimized website before you start planning other ways of driving business to your website. You can also help drive traffic to your site by sending regular eNewletters, blog posts, GMB posts, Social media marketing and pay per click marketing. Social media is a place to engage with your audience, build recognition and credibility. Deciding which social media platform to use can be overwhelming; and this is why professional guidance can be helpful. You need to understand where the majority of your customers and potential customers get their information to make this decision. The next key thing is be engaging and to add value and then consistency. Social media marketing can be expensive and the burden for small business owners. This is also very time consuming and many business’s social media campaigns tend to vanish as the owner burns out.
Doesn’t have to be complicated or expensive, we can make high-quality video accessible; great way to tell you brand’s story, Today’s consumer’s watch more video than ever before so video is an important part of overall strategy. And take your existing videos and optimize them on youtube to help them rank on their own.
Building online awareness by highlighting business’s unique points to their products and services; Social media is best geared for brand awareness and leading consumers to make impulse purchases Social media creates trust with your brand and your potential. It is where people come to find credibility that is missing in the digital marketing world. Social media links also help you rank in organic search.
The share of marketing budgets spent on social media is expected to more than double over the next five years, from 11% today to 24% by 2020 (CMO Survey).
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